Our Standards

In bringing transparency to finding restaurants that serve healthy and sustainable foods, we created the Grubbable standard to certify the quality of our partner restaurants.

All Grubbable partner restaurants must source at least half their supply of one major food category from local farms and artisans and at least half of one major food category using natural ingredients. Below, these three badges visually label restaurant ingredients that meet the local standard, the natural standard, or both. You can see these badges anytime you view a restaurant’s page on the Grubbable app.


Ingredients are sourced from nearby farms and artisans. Following USDA’s definition, local ingredients are from the state or within 400 miles of the restaurant.


Ingredients are grown or raised using natural methods without the use of things like unnatural pesticides or synthetic fertilizers in plants and hormones or antibiotics in animals.

Local & Natural

Ingredients meet our standards for being both local and natural.

digging deeper...

Our Five Major Categories

Grubbable uses five major food categories to set a baseline standard for a partner restaurant and to be featured in our app, (beef, poultry, pork, seafood, and produce), where the restaurant must source at least half of one of the major categories meeting our standards for local, and at least half of one of the major categories meeting our standards for natural. (These can be the same category, or two different categories.) All categories for which the restaurant meets our standards are listed in the Grubbable app.

Why Half?

Why not 100%? The supply does not currently meet the demand. Healthy, sustainable foods comprise a fraction of the total food market. Quality foods cost more. Due to seasonal limitations, crops in northern U.S. climates can only be grown for about 6 months of the year. Given these factors, our partner restaurants are making the effort to source local and natural food as much as possible. Together, we are promoting a food movement, and our standards can become more rigorous as we grow this movement!

Specialty Businesses

Some businesses specialize in an area that doesn't fall into our major five categories. Two great examples of this are coffee shops and bakeries. For these speciality shops we look at what the business specializes in and require they create their product in a way that is keeping with the local and natural food movement.


Because coffee plants needs a certain altitude and climate to grow, they are not farmed locally. However, while they are not able to be grown locally, it can still be roasted locally and they are still able to be grown in ways that benefit the environment and economy in which they are farmed. In order for coffee to be listed under the “natural” category, it must be shade grown, Rainforest Alliance Certified, organic, or Fair Trade Certified. We know, being Fair Trade Certified doesn’t necessarily mean that the coffee is grown naturally or in a way that protects the environment, but it does mean that thought is being put into creating a sustainable coffee-farming infrastructure for all that are involved. Plus, much of Fair Trade Certified coffee is also farmed organically anyways.

Food Categories

The quality and origin of food matters to us, and our standard reflects the transparency we desire our partners to have with their own food preparation. We evaluate a variety of categories of food / drink to determine our definitions of local & natural.

Click the food category buttons below to learn more about the specifics:


  • Beef
  • Chicken
  • Pork
  • Produce
  • Seafood


  • Baked Goods
  • Beer
  • Bison
  • Dairy
  • Duck
  • Eggs
  • Elk
  • Flour
  • Grains
  • Hops
  • Jam
  • Lamb
  • Rabbit
  • Roasted Coffee
  • Spirits
  • Sugar
  • Tea
  • Turkey
  • Venison
  • Wheat
  • Wine

What does it mean to be local?

What does it mean to be natural?

We desire openness and transparency. If you have any questions or comments about our standards email us at eat@grubbable.com

Get Started

Phones memberhsip

Start using the Grubbable App for FREE today! Find a place nearby that is sourcing local and natural food, show them your check in screen in the Grubbable app when you pay and save.

Sign Up